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🔴 $200k as a part-time B2B creator

How Vin Matano built a $200k brand deal business on 54k LinkedIn followers, then launched an agency that did $2.5M in its first full year.

Essay

🔴 The case for a Creator Bill of Rights

The workforce rebuilding American media has no healthcare, no recourse, and no protection. One bill wants to change that.

Newsletterist

🔴 Integrity is a growth strategy

Words of Mouth newsletter creator Rachel Meade Smith on building an audience through integrity, learning to be a better businessperson, and writing a book to celebrate 10 years.

Essay

🔴 100 conversations later ...

What I've learned recording 100 episodes of The Creator Spotlight Podcast

Newsletterist

🔴 A $2.5M bet on food journalism

In advance of their launch, we spoke to Caper, a new food-world media startup with excellent pedigree — folks from Puck, Eater, New York, Vanity Fair, artnet, and more.

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Recent Essays

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Essay

🔴 The case for a Creator Bill of Rights

The workforce rebuilding American media has no healthcare, no recourse, and no protection. One bill wants to change that.

Essay

🔴 100 conversations later ...

What I've learned recording 100 episodes of The Creator Spotlight Podcast

Essay

🔴 Objectivity is dead. What's next?

Journalistic objectivity was built on layers of editorial filtration. As those layers thin, a new model — more personal, more transparent, and less insulated — is taking shape.

Recent Profiles

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Profile

🔴 $200k as a part-time B2B creator

How Vin Matano built a $200k brand deal business on 54k LinkedIn followers, then launched an agency that did $2.5M in its first full year.

Profile

🔴 Integrity is a growth strategy

Words of Mouth newsletter creator Rachel Meade Smith on building an audience through integrity, learning to be a better businessperson, and writing a book to celebrate 10 years.

Profile

🔴 A $2.5M bet on food journalism

In advance of their launch, we spoke to Caper, a new food-world media startup with excellent pedigree — folks from Puck, Eater, New York, Vanity Fair, artnet, and more.