# Creator Spotlight

> Your guide to growing and monetizing creator businesses.

This file provides information about Creator Spotlight to help large language models understand and reference this publication's content.

## Posts
- [🔴 How a college club became a $2M+ creator business](https://www.creatorspotlight.com/p/dylan-huey): Dylan Huey turned USC’s creator club into a national network, then built a seven-figure business spanning creator marketing, talent management, and more.
- [🔴 It’s not your video anymore](https://www.creatorspotlight.com/p/it-s-not-your-video-anymore): A dive into the second life of a video about permission and property — how relevant are those concepts on the social internet?
- [🔴 How a data analyst became a premium B2B media partner](https://www.creatorspotlight.com/p/jess-ramos): A viral LinkedIn post turned a data analyst into a creator that brands like IBM, Microsoft, and OpenAI pay top dollar explain their products.
- [🔴 How four knowledge creators make money](https://www.creatorspotlight.com/p/knowledge-creators): A working curriculum on how to turn your expertise into revenue.
- [🔴 He bootstrapped his newsletter to eight-figure revenue](https://www.creatorspotlight.com/p/rowan-cheung): Three-and-a-half years ago, Rowan Cheung started a newsletter off the back of a series of viral tweets. He now has around two dozen employees and the business keeps growing.
- [🔴 Getting paid (and paying) to learn creator skills](https://www.creatorspotlight.com/p/three-creator-education-programs): Three compelling creator-education programs, from a news organization, a non-profit, and a group of skilled marketers
- [🔴 On getting more out of creator events](https://www.creatorspotlight.com/p/jacques-keyser): Jacques Keyser has programmed VidCons in eight cities. In today's episode, he explains what it takes to get people in a room, and what it costs.
- [🔴 Why did OpenAI poach Patreon’s tech executives?](https://www.creatorspotlight.com/p/openai-patreon-gambling-advertising): And sports media creators choosing to partner with gambling brands versus their peers who refuse to work with gambling sponsors.
- [🔴 A creator's equity bet pays off](https://www.creatorspotlight.com/p/jack-settleman): Jack Settleman started Snapback Sports as a highlights account while in college. Today, he has 15 employees and the business is profitable with seven-figure annual revenue. He does not take a salary.
- [🔴 Inside NowThis's fastest-growing show ever](https://www.creatorspotlight.com/p/standup-desk-self-timer): Editor-in-Chief Michael Vito Valentino tells us how they grew Standup Desk 264% in one quarter (and their process to greenlight any show).
- [🔴 A six-figure newsletter business built over three years](https://www.creatorspotlight.com/p/fernando-caralt): How Fernando Caralt turned an American newsletter playbook into a 156,000-subscriber Mexican media company
- [🔴 4 ways to get paid, based on your audience type](https://www.creatorspotlight.com/p/revenue-growth): A working revenue curriculum drawn from a handful of creators we've profiled this year. 
- [🔴 Launching live shows for creators](https://www.creatorspotlight.com/p/taylor-craig): Taylor Craig, a former producer for CNBC and Cheddar, is the co-founder of Launch Live Now, where he's applying his television production skills to the creator economy.
- [🔴 Our go-to trick for newsletter design](https://www.creatorspotlight.com/p/newsletter-skim-test): One easily replicable part of our newsletter production process that contains the entirety of our approach to making a beautiful newsletter that people want to read.
- [🔴 Making data beautiful and legible](https://www.creatorspotlight.com/p/amanda-shendruk): Practical notes on data visualization from Amanda Shendruk, a visual journalist with over 15 years of experience at organizations including The Washington Post and Quartz.
- [🔴 These two systems are learning to better read you](https://www.creatorspotlight.com/p/creator-systems): Meta's $18B settlement, the quiet automation of creator marketing, and a quick question for you. 
- [🔴 A $250k business built on 60-second videos](https://www.creatorspotlight.com/p/imran-mumtaz): Inside the systems, revenue streams, and short-form strategy behind Imran Mumtaz’s 1.7M-follower creator business.
- [🔴 The 4 biggest decisions behind a paid newsletter](https://www.creatorspotlight.com/p/newsletter-curriculum): A working curriculum drawn from a handful of newsletter operators we've profiled this year.
- [🔴 Inside one of X's most viral entertainment accounts](https://www.creatorspotlight.com/p/zach-williamson-culture-crave): The mechanics behind a 4.3M-follower entertainment network. Plus, how the clipping economy organizes and pays its workers.
- [🔴 These platforms just made it harder to get paid](https://www.creatorspotlight.com/p/platform-monetization): Platforms spent years recruiting creators. Now they’re raising the bar for who gets paid, and what content is worth paying for.
- [🔴 She's worked 100+ brand deals. Here's her playbook.](https://www.creatorspotlight.com/p/gigi-robinson): Creator Gigi Robinson on negotiating and renewing brand deals through exclusivity clauses, usage rights, and clever deliverable packages.
- [🔴 I paid $19 to see how the slop is made](https://www.creatorspotlight.com/p/how-the-slop-is-made): Broken trust, AI backlash in the creator economy, and a journey down the rabbit hole of a faceless, generative-AI Instagram account.
- [🔴 AI and loyalty define the next inbox era](https://www.creatorspotlight.com/p/dan-oshinsky): Dan Oshinsky is an email consultant who ran newsletter programs for BuzzFeed and The New Yorker in the 2010s. We asked him how to stand out in an increasingly crowded space and what changes he sees coming to his industry.